The new ad campaign for the roll-out of BlackBerry’s PlayBook tablet is based around a long-forgotten song – a flop upon its release – by a vocal group who, while regarded as legendary today, was generally (and sort of accurately) considered a bunch of has-beens when they recorded it all of 31 years ago. First of all: Thank You, BlackBerry! Your taste in music is awesome. Secondly: Good luck with that.
When we think of The […]
If you’ve been watching E!’s coverage of the Grammy red carpet tonight, you’ve no doubt seen and heard a new commercial for Trident Vitality gum featuring a bunch of beautiful well-dressed people engaged in a really, really (fruit) juicy fruit fight. The song’s by French DJ Martin Solveig in collaboration with the Canadian pop trio Dragonette, and it’s called “Hello”. Solveig has been a fixture of the Euro-house circuit for more than a […]
I was elated. I was depressed and confused. I got the heebie-jeebies. But mostly, I was just elated. And depressed and confused. I mean, how often is it, these days, that we hear Godley & Creme’s magnificent 1985 single “Cry” on the radio? And then to hear it in a commercial? And not just any commercial, but a commercial for, of all things, Grand Theft Auto IV. […]